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FashionWear, a fast-growing online retailer, sought to overcome scalability issues, enhance customer experience, and streamline backend integrations to support global operations.
By implementing Salesforce B2C Commerce Cloud along with Marketing and Service Clouds, and integrating MuleSoft, FashionWear achieved seamless scalability, real-time updates, and improved customer engagement.
Increase in conversion rates.
Uplift in sales through abandoned cart recovery campaigns.
Better traffic handling during peak seasons.
Reduction in stockouts and 30% faster order fulfillment.
Increase in customer satisfaction.
Of customer queries resolved via the self-service portal.
Scalability issues during peak sales periods
Inconsistent customer experiences across devices.
Lack of real-time inventory updates leading to stockouts.
Limited marketing personalization impacting engagement.
Unified Platform: Implemented Salesforce B2C Commerce Cloud for consistent shopping experiences.
Real-Time Integration: Integrated MuleSoft for accurate inventory and efficient order processing.
Automated Campaigns: Leveraged Marketing Cloud for dynamic and personalized marketing.
Enhanced Support: Deployed Service Cloud and AI chatbots for efficient customer service.
Unified Platform: Implemented Salesforce B2C Commerce Cloud for consistent shopping experiences.
Real-Time Integration: Integrated MuleSoft for accurate inventory and efficient order processing.
Automated Campaigns: Leveraged Marketing Cloud for dynamic and personalized marketing.
Enhanced Support: Deployed Service Cloud and AI chatbots for efficient customer service.
FashionWear successfully transformed its e-commerce operations with Salesforce solutions, achieving scalable growth, efficient processes, and superior customer experiences that position the brand for long-term success.
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